Friday 25 November 2011

Mexican Insurance Store Steps Up Social Media Efforts

Perris, CA (PRWEB) November 22, 2011

Perris, Calif. Mexican Insurance Store, the popular online Mexican auto insurance provider, has recently stepped up its social media efforts. In addition to creating a brand-new Facebook page, the company has been maintaining an active Twitter account as well. These efforts are primarily being made in order to reach out to existing and prospective Mexican Insurance customers in an easier, more intuitive way. Lets face it: Most people are on Facebook, Twitter or both, says Linden Gray, the president of Mexican Insurance Store. We didnt jump right on board because we were unsure about the usefulness of those platforms. After seeing other companies success, though, we were convinced.


The companys new Facebook page has gone live, but it is still in the process of being rounded out. Right now, we just have a basic, simple page, says one Mexican Insurance Store employee. Eventually, we plan to post a robust lineup of articles, posts, features and links that will make it easier for customers and prospective customers to find what they need to know. The Mexican Insurance Store Facebook page is public, so anyone can like it. Upon liking it, Facebook users will receive status updates and other posts from the popular Mexican Auto Insurance provider. We have no intention of spamming anyone, adds the employee. Were strictly going to post useful, informative things on a very reasonable basis.


As for Twitter, Mexican Insurance Store has had an active account on the microblogging site for some time. Like many other companies, the Mexican car insurance provider uses the service to keep its finger on the pulse of what is happening in the world of Car Insurance For Mexico. Weve found Twitter to be an invaluable resource when it comes to hearing what people have to say about buying Mexican auto insurance coverage online, notes Gray. Weve set up saved searches that let us know when people are talking about Mexican car insurance and related topics. We then have the opportunity to respond or to join in on the conversation. Although the company doesnt post high volumes of tweets, it does remain fairly active on the site.


Mexican Insurance Store also uses Twitter to post links to Mexican auto insurance-related articles, blogs and other content. Theres a wealth of information out there, says one employee. Of course, a lot of it is low in quality or otherwise not useful. We know what to look for, though, and we post links to it so our followers can find high-quality Mexican car insurance information when they need it. The Twitter account is a natural extension of the companys ongoing efforts to provide information to its customers. Our goal is to do more than just provide better quality Mexican auto insurance, says Gray. We want to educate our customers so that they can have the best vacations possible too."


Several people have already chosen to like or follow Mexican Insurance Store on Facebook and Twitter. I was pleasantly surprised to learn that Mexican Insurance Store has a Facebook page, says one customer. I use Facebook to stay informed about the companies and products that I like, so liking Mexican Insurance Store was a no-brainer. Twitter fans are tickled by Mexican Insurance Stores participation too. Ive been on Twitter pretty much since the beginning, says another customer. I decided to follow Mexican Insurance Store, and Im glad I did. The links that they have shared have proven to be very useful.


Social media and social networking sites change all the time, and Mexican Insurance Store plans to keep up with those changes as needed. Right now, it seems like nobody can beat Facebook, says an employee. In a few years, though, it could be obsolete. No matter what happens, Mexican Insurance Store will always be involved and active with social media and social networking from this point forward. It is easy to like or follow Mexican Insurance Store on Facebook or Twitter. Links to both profiles are displayed on the companys main website.


About Mexican Insurance Store.com


Mexican Insurance Store is the largest provider of Mexican Auto Insurance in South Californias Inland Empire, the 3rd most populous metropolitan area in California. The company offers a variety of Mexican car insurance for policies online and provides Mexican auto insurance to Canada and US travelers nationwide. Self-service policies are purchased and printed instantly by customers or created by Mexican Insurance Store and emailed or faxed to customers in minutes at no additional charge. For additional information click Mexican Insurance Store.com Online or call 888 800 9988 or 951 657 4220.


Contact:

Mexican Insurance Store

3819 Saint Austell Way

Perris, CA 92571

Fax 626 638 3255


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